Top best cosmetic brands

In everything related to beauty, every woman strives for perfection, therefore the best facial care cosmetics in the world will almost always top the rating of personal preferences. It makes sense that to look perfect you only need the best cosmetics you can find. These are exactly what we will talk about in our rating, which has collected only the TOP and most modern facial skin care products that exist in the world.

Rating of professional cosmetics for face care

Not all women distinguish between professional cosmetics and mass-market care products that are sold on supermarket shelves. Any products from regular stores and supermarkets do not belong to the category of professional or selective cosmetics. This is an exclusively mass budget product segment that is incomparable in quality and efficiency.

It is important to understand that the generated rating of professional facial care cosmetics does not include products of mass brands that are presented in supermarkets. The categories present exclusively the products of the world's TOP luxury cosmetics brands, from which the best products have been selected. In most cases, they can be found in studios and beauty salons, as well as in branded stores. With these brands of cosmetics, facial care will be of the highest quality and effective. Of course, all products are not only leaders in reviews and recommendations of professional cosmetologists, but have also undergone many laboratory studies confirming their quality.

You can find these best skin care products at your local store. And they are not inferior to professional ones!

For lovers of expensive cosmetic products, we advise you to learn everything about professional facial skin care.

After 30 years, the skin requires special care. And some cosmetic secrets will return your skin to its radiant appearance. You can find out about them at the link:

The best skin cleansers

On the recommendation of the best cosmetologists, cosmetic brands for facial care should be chosen as carefully as possible. This is especially true for skin cleansers, which must be used constantly.

Aveeno Ultra-Calming Foaming Cleanser

This is a well-known gel that is ideal for dry skin. Contains Decyl Glucos >L'Oreal Paris Youth Code

One of the best products from the legendary brand, which is suitable for normal skin. Youth Code is ideal for cleaning pores from residual cosmetics, sebum and other particles. The main feature of the product is salicylic acid, which has antiseptic properties.

Clinique Liquid Facial Soap Oily Skin Formula

One of the best choices in the world for women with oily skin. A special feature is the combination of aloe vera with sodium laureth sulfate, which will not only gently cleanse the skin and eliminate excess fat, but also provide the skin with a reliable protective layer for painless hygiene procedures.

The most effective tonics

To ensure that your skin is always healthy and good, the best brands of cosmetics for facial care are a prerequisite. Choosing the right tonic is extremely important, so you should pay attention to the best products in this category.

Ultimate radiance, Swissline

The product prepared on the basis of grape water will not only moisturize the skin, but will also nourish it with healthy oils and vitamins. This is a universal tonic that will help avoid the feeling of tightness at any time of the year, and can also be combined with any cream.

The Moisturizing Lotion, La Mer

This lotion contains no oils, so it will provide a distinct matte structure to the skin of the face. The action of the product is more similar to milk. The lotion is universal and suitable for all skin types.

Serums and emulsions

It is impossible to imagine a single rating of facial care cosmetics without high-quality serums and emulsions that will moisturize, tone and restore the skin of the face.

Filorga Meso+

This French serum has a rejuvenating effect that will perfectly moisturize and restore facial skin. The product is recommended for use after 30 years and makes the skin smooth and silky.

Estee Lauder Advanced night repair

One of the best products in the world for aging skin. The serum is used before bed and promotes active smoothing of wrinkles and cell regeneration. Eliminates imperfections of oily and dry skin, also ideal for combination skin types.

Peels and scrubs

Any current rating of the best facial care cosmetics in the world and the top manufacturer will always include the category of scrubs. Peeling is the most effective procedure for the care and rejuvenation of facial skin.

Garnier Skin Renew Clinical Dark Spot Overnight Peel

After using this product, the skin will radiate health and beauty, and the glycolic acid included in the composition will allow you to achieve perfect cleansing. At the same time, the cream is quite soft and suitable even for sensitive skin.

The best face creams

Careful selection of cream in the ranking of the best facial care cosmetics will have the best effect on the condition of the skin. The condition of the skin will largely depend on this product, so cosmetologists advise choosing only the best products.

Chanel Sublimage La Crème

This anti-aging cream is rightfully considered the best in its category. It has a powerful regenerative and healing effect on facial skin. The presence of Madagascar vanilla flowers and fruits and other rare components is the secret of ideal beauty that is used by the most famous women in the world.

DOLCE&GABBANA Aurealux Cream Radiance Moisturizer

The brand is not only considered a leader in the field of top fashion, but also produces extremely effective luxury cosmetics. This cream has long gained worldwide fame and reputation, thanks to its quick and pronounced effect on the skin.

Rating of Russian cosmetics for face care

Although Russian facial care cosmetics are not always known throughout the world, they are still able to provide high-quality professional products. Moreover, Russian manufacturers are distinguished not only by high quality products, which are often not inferior to Western brands, but also by more reasonable prices.

Among Russian cosmetics for facial care, it is worth paying attention to the following brands:

  1. Alpika;
  2. Bark;
  3. Teana;
  4. Faberlic (Russia/France).

The products of these brands are leaders in the Russian market and neighboring countries in terms of quality, effectiveness and other criteria.

The highest quality budget brands

If you choose a caring cream, tonic or any other product in the rating of Russian cosmetics for facial care, then budget but high-quality brands can be a good alternative. Among these it is worth highlighting:

  1. Clean line;
  2. Mi&Ko;
  3. Pudra;
  4. Recipes of Grandmother Agafya.

Most Russian cosmetologists openly admit that “you can take care of your face with Russian cosmetics; in terms of quality in the rating, they are not inferior to Western brands.”

Russian natural cosmetics

Among the majority of Russian brands of facial care cosmetics, the products of the following brands are considered to be high-quality natural products:

  1. Natura Siberica;
  2. Organic Shop;
  3. Botanika Life;
  4. Makosh.

Other brands can also produce good natural facial care products, but they are often inferior to specialized products.

Today we have presented you with a choice of both budget, affordable and professional cosmetics. What to buy is up to you to choose, based on your personal preferences and financial status.

The independent consulting agency Brand Finance®, among others, annually publishes a list of the fifty best cosmetic brands in the world.

You can find the full rating on the agency's official website. Unauthorized users have access to only the top ten data.

Brand Finance® forms a rating based specifically on the popularity of a particular brand - the issue of quality is absolutely irrelevant here. For our part, we decided to supplement the list by including cosmetics brands that were previously present in the Brand Finance® rating, but fell out of the top 50, and those that cannot be included in the list of the most popular ones, due, for example, to their elitism (Rimmel London Christian Dior, Saint Laurent etc.), relative novelty (NudeStix) or insufficient popularity in the market of a particular country (for example, little-known cosmetics in Russia Natura).

The list includes brands from different countries and different price categories (mass, middle, luxury market), producing care and decorative cosmetics for men and women.

Cosmetics is the study of means and methods of improving a person’s appearance. Cosmetics are means and methods of caring for the body and oral cavity, used to improve a person’s appearance. This term was first used in 1867, during the International Exhibition in Paris, where the perfumery and soap industries exhibited their products separately from pharmaceuticals.

Each country has developed its own list of cosmetics, enshrined in the legislative framework. In Russia, this list includes essential oils. Modern cosmetics include formulations based on natural ingredients: Organic, Bio. In France, such products are called BIO, in Germany - NaTrue and BDIH, in the UK - Soil Association, in Russia - BioRus.

Brands are market leaders

The global market for cosmetics and personal care products is constantly growing. The leaders among manufacturers are transnational companies, which account for the majority of all products produced. The largest market for cosmetics is the American market, followed by Europe.

Recently, new and developing markets for cosmetics have become increasingly active. For example, the world's largest manufacturer L'Oreal already sells more than 40% of its products in the countries of the Old and New Worlds.

In 2018, the demand for natural products is actively growing. According to preliminary data, in 2019 it will account for more than $13.0 billion.

The main leading brands will include Estée Lauder, Nyx Cosmetics. According to Euromonitor International forecasts, the largest brands in 2019 will be skin care cosmetics. Asian markets, as before, will be the main driver of growth in the leather segment; by 2019, 80% of revenues in this area will come from the Asia-Pacific region and Southeast Asia.

China and Brazil are the most promising markets, with absolute growth expected to exceed $10 billion by 2019. Good results are expected in Indonesia and India, as well as the USA, Argentina, Iran, Mexico, Thailand and Turkey. According to the data, Russia accounts for 3% of the global turnover of goods from the segment under consideration.

The leaders of the Russian “branch” of the global industry continue to be famous brands represented by foreign manufacturers. The top three – Procter & Gamble, L’Oreal, Unilever Group – account for about 30% of the market. Avon remains the leader in the direct sales segment.

New brands in the segment

New brands in the segment are:

Birkenstock

The German shoe brand Birkenstock, which is over 240 years old, has developed a line of eco-cosmetics called Birkenstock Natural Care. The key component of the products is oak cork, from which the sole of the sandals is made. Cosmetic new products from Birkenstock Natural Care, in addition to suberin, known for its lifting effect, contain exotic eco-ingredients in their composition:

  1. nourishing argan oil;
  2. arctic moss;
  3. baobab;
  4. botanical hyaluronic acid;
  5. elderberry extract, which helps fight free radicals.

The product collection is wide - up to 28 products that are designed to solve specific skin problems: skin, body and hair cleansing, moisturizing, anti-aging products, foot care or a men's care line.

Urban Decay

This is a famous makeup brand and the creator of Naked, as well as the Eyeshadow Primer Potion – Urban Decay. The brand produces two series: the first prepares the skin for applying makeup, and the second is intended for removing mascara and foundation.

Kanye West

Yeezy brand creator Kanye West is also launching a cosmetics line. The rapper is going to release decorative cosmetics, skin care products and fragrances under the new brand Donda. The brand is named after West's mother Donda, who died in 2007, and with whom he was close

The most popular cosmetics on the market in 2019

According to Google user searches, the most popular brand is Ulta Beauty, with BH Cosmetics and LipSense coming in second and third, respectively.

Ulta Beauty is the largest online and offline cosmetics store that has its own beauty brand. The company produces high-quality cosmetics.

Second place went to the BH Cosmetics brand, which mainly specializes in dry products: powders, shadows, correctors, bronzers, highlighters, blushes.

Third place - LipSense. This brand specializes in all kinds of lip products. The 2019 rating of the naturalness of cosmetics produced by the most famous companies was carried out by the Scientific Cosmetology Society of the Russian Federation. The study is based on at least three types of products from each brand. The tests took into account the following criteria:

  1. chemicalization criterion Kx – its average value;
  2. generation number - reflects the presence or absence and chemical nature of preservatives (second generation - chemically synthesized biocidal preservatives; third generation - the presence of natural preservative systems; fourth generation - absence of preservatives).

The first positions were occupied by the least promoted brands, Kx/generation number:

  1. LN-Cosmetics, 0.00/4
  2. Taiga source CJSC, 0.00/4
  3. NL SIBPLANT LLC Recipes of Decina A.N., 0.00/4
  4. Living Cosmetics of Siberia LLC, 0.00/4
  5. Delphi, 0.00/4

The most popular brands of cosmetic products and place in the naturalness rating, Kx/generation number

Place in the naturalness ranking Brand of cosmetic product Manufacturer country
14 Mirra, Mirra-M, Mirra-Lux 0.08/3 Russia
19 Glorion, Gloris Russia 0.15/4 Russia
23 Weleda 0.18/3 Switzerland
39 Green Mama 0.33/3 Russia, France
48 Kamil 0.38/3 Germany
65 Dzintars 0.45/2 Latvia
71 Decleor 0.48/4 France
75 Bark 0.49/2 Russia
81 Zepter 0.52/2 Switzerland
82 L'AMBRE Limited 0.52/2 England
87 Shiseido Co Ltd 0.55/2 Japan
90 Dove 0.56/2 USA
92 London GmbH 0.57/3 Germany
97 Uriage Laboratories of Dermatology 0.58/2 France
99 Neways, Neways International 0.59/2 USA
102 Aveeno (Jonson & Jonson) 0.60/3 USA
103 Schwarzkopf & Henkel 0.60/3 Germany
106 Bioderma 0.60/2 France
116 Sisley 0.64/2 France
117 Eveline Laboratorium 0.65/2 Poland
118 Lumene 0.65/2 Finland
119 Siberian health 0.65/2 Russia
120 Clarins 0.66/2 France
121 Gillette 0.66/2 USA
124 Florena Kosmetik GmbH 0.67/3 Germany
126 First decision, OJSC 0.67/3 Russia
128 Wella 0.68/3 Germany
129 Svoboda, JSC 0.68/3 Russia
131 Synergy 0.68/2 France
140 Collistar 0.72/2 Italy
141 Herbina 0.73/2 Finland
142 Fleur de Sante 0.73/2 Switzerland
143 Vichy 0.74/2 France
144 Magrav, LLC 0.75/2 Russia
148 AHAVA 0.78/4 Israel
152 Amway 0.80/2 USA
153 Lierac 0.80/2 France
154 The Estte Lauder Companies, Darphin, Clinique 0.81/3 USA
155 Nevskaya cosmetics, JSC 0.81/2 Russia
163 Elizabeth Arden 0.86/2 USA
166 ROC0.86/2 France
167 Our mother 0.86/2 Russia
174 Avon Cosmetics, Avon Beauty Products Company 0.91/2 England, Poland, Russia, France, USA
176 Olay 0.92/2 USA
177 Faberlik, OJSC RP-Cosmetic 0.93/2 Russia
179 Yves Rocher 0.97/3 France
180 M-Helios; Laboratory Gelios, LLC 0.99/3 Russia
181 Procter & Gamble 0.99/2 USA, France, England
182 Mary Kay 1.00/2 USA
183 BelKosmex 1.01/2 Belarus
184 Neutrogena 1.04/2 France
185 Chanel 1.07/2 France
186 Oriflame 1.08/2 Sweden
192 Lancome 1.20/2 France
195 Kalina Concern, JSC 1.22/3 Russia
196 Helena Rubinstein 1.22/2 France
200 Christian Dior 1.48/2 France
202 Biocon, NPO 1.53/2 Ukraine
204 Guerlain 1.55/4 France
206 Nina Ricci 1.69/3 France
208 L'Oreal 1.75/2 France
209 Natural Sea Beauty 1.76/2 Israel
211 Givenchy 1.97/2 USA
212 Max Factor 2.27/3 USA
215 Revlon 2.81/2 USA
216 Maybelline 2.82/2 USA

Cosmetics rating 2019: top 5

According to surveys, the 2019 cosmetics rating includes the following 5 brands:

Natura Siberica

Its formulas are based on herbs from Siberian nature reserves. True, it is important to understand that certificates are issued not for the entire range of the brand, but for specific products. For example, it is worth paying attention to the decorative cosmetics of this brand; it is these products that have received Ecocert. And the real success of Natura Siberica is the Oblepikha Siberica Professional hair care line, based on the medicinal properties of Altai sea buckthorn.

SK Cosmetics

One of the less popular but interesting Russian brands specializing in natural ingredients is SK Cosmetics. In addition to face and body creams, the brand’s assortment includes a natural deodorant that can be stored for no more than 6 months in the refrigerator. The product contains beeswax, baking soda, starch, talc and extracts of chamomile, sage and green tea.

Botanika Life

A new Russian brand that appeared in 2001. The success story began with the production of natural essential oils. Currently, the brand is known for its full line of natural and organic shampoos, shower gels, handmade organic soaps created according to ancient recipes from the Ural Range, cane fragrances with natural essential oils and a large selection of household products.

Teana Laboratories

Combines three brands at once:

  1. Teana, specializing in natural face and body care products.
  2. Teana Angels, which produces organic cosmetics for babies.
  3. “Natural element”, famous for its masks based on herbs and Arkhyz spring water.

Organic Shop

Own brand of the chain of stores of the same name, specializing in the sale of products from various organic brands. The product formulas are simple but effective. Organic Shop purchases most of its ingredients abroad. One of the brand's real hits is its line of body scrubs.

Tasha Beauty

The Russian brand, which uses foreign ingredients, actively cooperates with laboratories in Canada, Great Britain, France, Germany, Switzerland, Japan and Spain. The formulas are based on active natural ingredients. The face mask includes a herbal mixture for steaming, it contains green tea, lavender, calendula, nettle, and juniper berry extract.

Nikola-Lenivets

Organic cosmetics based on thyme, mint, oak bark, beeswax - everything is collected by hand in local fields and forests. The assortment is small but high quality:

  1. shampoos and hair conditioners;
  2. natural soap;
  3. shower mousse;
  4. lip balm.

Pure Love

Living cosmetics are produced in a professional laboratory using only organic certified ingredients from Russian, European and Japanese manufacturers. The shelf life of each product is no more than 6 months.

The well-known Google system conducted a survey among women and men, according to which they identified the 5 best cosmetics brands of 2019:

Ulta Beauty

Large American chain of cosmetics stores. Ulta Beauty has exclusive rights to sell the makeup line.

BH Cosmetics

The American brand BH Cosmetics is known around the world for its quality products. The best cosmetologists and luxury makeup artists work on the brand’s formulas.

LipSense

This line of lip makeup from SeneGence has gained a leading position among women. The product does not smudge or flow.

Charlotte Tilbury

Personal brand of makeup artist Charlotte Tilbury. Women appreciated high-quality lipsticks and body care products.

Milk Makeup

A young brand from New York has recently burst onto the world market. According to experts, product sales will increase significantly next year.