Keyserling Method

Kaiserling method (SlenderOSS method)

The logic of the Keyserling method is as follows: * Collection of data about the competitor, including his proposals for prices and promotional actions; * Clarification of topics; * Constructing a portrait of the target audience; * Development of USP; * Creating a copy and letter to send it to the target audience; * Send a letter to your target audience using an email marketing service, focusing on the portrait of your target audience. The creator of the letter is called a “person with a nickname” who works for the company “supergadgets” and sells this supergadget, for example, an action camera for 35 thousand rubles. and can help with installation;