Loreal anti-wrinkle cream advertisement

Don't be afraid to smile!

When did you first become interested in facial skin rejuvenation methods? When did you become disillusioned with anti-aging care? When did a cosmetologist recommend something “more radical”? Or when you wonder if you should smile less often, looking at the deepening crow's feet in the corners of your eyes? There is no reason to give up a smile - revolutionary means are rushing to our aid.

Skin is our appearance, our beauty and... protective barrier. And the environment is a source of constant attacks. Stress, smoking, smog, sun and frost. The skin on our face is under more attack every day than any other area. She is always open, not protected by clothing, and even suffers under a layer of makeup. As a result, the protective functions of the skin weaken, it loses moisture, becomes thinner, and wrinkles appear. This can even happen before age 30. And now you have tried all the anti-aging products, but there is no noticeable effect. Are you ready to risk injections, scalpels and lasers?

Take your time! There is a product that is comparable in effectiveness to the laser rejuvenation procedure, but significantly superior to it in terms of ease of use and cost. And the main thing is cosmetic care.

After many years of research, experts L'Oréal Paris They have created a product that, like a fractional laser, penetrates into the deep layers of the skin and accelerates tissue regeneration and the synthesis of collagen fibers. All achievements are embodied in a new line of anti-aging products Revitalift Laser X3 from L’Oréal Paris, which includes a day cream, skin renewal serum and eye care.

To compare the effectiveness of this line of products with laser skin rejuvenation, 50 women were divided into 2 groups to participate in testing. One group underwent a laser wrinkle correction procedure, the second group used the Revitalift Laser X3 range for 8 weeks. The results are impressive. Skin restoration, wrinkle reduction, smoothing of wrinkles around the eyes in the group that used Revitalift Laser X3, were comparable to the results of those who underwent the laser procedure.

The basis of the innovative line was the use by scientists of a record concentration (3%) of a molecule of plant origin - proxylan. When exposed to proxylan, the number of fibers that form the collagen network increases, the skin becomes more elastic and firm, and wrinkles are smoothed out. The ability of proxylane to retain hyaluronic acid molecules in the skin allows it to remain moisturized and fresh longer.

And you can use this anti-aging line, unlike laser treatment, constantly, enjoying your younger-looking facial skin. And the delicate texture of the cream and exquisite aromatic composition will make daily care a pleasant procedure.

How many times a day do you blink, raise your eyebrows, or frown? Each of these subtle movements affects not only the facial muscles, but also the skin around the eyes. Over time, it loses its tone, forming first invisible expression lines and then age-related wrinkles. Is it possible to get rid of them forever? Perhaps not, because gravity and the aging process cannot be canceled. However, proper care will help slow down changes and maintain youthful skin around the eyes.

Why do wrinkles appear around the eyes?

To answer this question, you need to know several important facts about the skin around the eyes:

1. it has little collagen and elastin - proteins that maintain skin elasticity;
2. she often experiences a lack of hydration. The reason again lies in the composition of the cells: the subcutaneous fatty tissue here is loose, and there are not enough sebaceous glands;
3. the skin in the periorbital zone is approximately 4 times thinner than the rest of the skin on the face and, therefore, much more vulnerable.

Add to this the daily stress that the skin around the eyes experiences, and it will probably seem like a miracle that wrinkles didn’t appear earlier!

The main reasons that provoke their occurrence:

1. Active facial expressions. The most emotional people can develop crow's feet as early as 20 years old!
2. Skin dehydration and improper care: for example, the use of aggressive scrubs or cosmetics of dubious quality.
3. Age-related changes. For example, a decrease in the rate of metabolic processes in cells.
4. Wrong lifestyle: cigarettes, alcohol and insomnia provoke swelling, and the fluid, accumulating, stretches the skin.
5. Sunlight. The skin around the eyes is most susceptible to photoaging. Naturally prone to dryness, in the hot season it especially suffers from dehydration: the sun's rays literally “melt” the moisture out of it, so don’t forget about sunglasses!

How to choose a cream for wrinkles around the eyes

When should you think about caring for the skin around your eyes? Now! If you are not yet 20, give your eyes a rest often (not only the beauty of your skin, but also your visual acuity depends on this), and after 20, choose an effective cream that is appropriate for your age.

More information about anti-aging skin care:

After 20

Now your main task is to provide the skin around the eyes with deep hydration. It would also be useful to prevent inflammation and photoaging. In summer, look for creams with SPF and natural ingredients: aloe, calendula, chamomile, etc.

After 30

It's time to take a closer look at the first jars marked anti-age! Look for products that target puffiness, fine lines and other signs of early aging. Among the components, vitamins A, C, E, hyaluronic acid, peptides and natural oils are especially useful.

After 40

By the age of 40, wrinkles around the eyes become more pronounced, the skin loses elasticity and begins to sag a little. To avoid this, start using creams with a lifting effect that replenish the lack of collagen and elastin. As at any age, deep hydration is important, and in case of increased dryness, increased nutrition is also important.

After 50

It's time for a massive attack on wrinkles! Beauty rituals should become daily: if regular cream is not enough, use a serum with a high content of active ingredients. In addition to the lifting effect and moisturizing, the products should smooth out deep wrinkles and fight age spots.

Compound

All attention to the label! A good anti-wrinkle care product should contain moisturizing, nourishing, rejuvenating, tightening and protective components.

Among the most effective:

1. Retinol – prevents free radicals that cause aging, increases the production of elastin and collagen in cells.
2. Hyaluronic acid saturates skin cells with moisture and literally pushes out wrinkles from the inside.
3. Coenzyme Q10 – smoothes the skin surface, accelerates metabolic processes in cells.
4. Fruit acids – exfoliate dead cells, renew the epidermis, soften the skin.
5. Caffeine – reduces puffiness and dark circles under the eyes.
6. Peptides – activate the production of collagen and elastin, reduce the number of wrinkles.
7. Unsaturated fatty acids – activate metabolism at the intracellular level.
8. Green tea (extract) is an antioxidant. Calms, slows down aging.
9. Vitamins E and C are antioxidants.

Review of effective creams for wrinkles around the eyes

Cream for the eye area L’Oreal Paris “Luxury Nutrition”

The area around the eyes is most affected by the sun, wind, frost and environmental pollution. The cream restores its natural hydro-lipid barrier and deeply nourishes, preventing dehydration. The skin becomes hydrated and soft to the touch - without flaking or feeling of tightness!

REVIEWS:

I am completely satisfied with the cream, when light moisturizing is no longer enough for the skin - L'Oreal "Luxury of Nutrition" is exactly what you need.

Also, the cream is a salvation for dry skin, it quickly restores and gives a healthy appearance.

Eye cream L’Oreal Paris “Age expert 45+”

Pro-retinol stimulates restoration at the cellular level, and caffeine enhances microcirculation. The product has a powerful tightening effect, reducing the number of wrinkles day after day.

REVIEWS :

“The cream perfectly moisturizes and instantly transforms the color of the skin in the area around the eyes. In its price segment, it is definitely one of the best!”

Cream for the eye area L’Oreal Paris “Age expert 55+”

The older we get, the more the production of collagen, which is responsible for skin elasticity, slows down. Thanks to phloroglucinol, the cream stabilizes collagen fibers and smoothes wrinkles. The complex of oils deeply nourishes, making it smoother and more hydrated.

REVIEWS:

The consistency of the cream is not greasy, thick. Almost odorless. The consumption is small. During the first 2 weeks of use, my mother noticed a difference: wrinkles became less noticeable, the skin around the eyes became thicker.

Anti-aging anti-wrinkle cream for the eye area L’Oreal Paris “Revitalift Laser x3”

The effectiveness of the cream is based on three main components: hyaluronic acid (moisturizing), caffeine (relieving puffiness), pro-xylan (neutralizing wrinkles). L’Oreal Paris experts have thought through everything down to the smallest detail! This includes comfort during use - the metal applicator helps to carefully distribute the cream and cools the skin.

REVIEWS:

“HURRAY! My aunt and I bought this new product. We’ve been testing it for 12 days, 2 times a day. My aunt is 62 years old. She reacted with humor to my idea of ​​an experiment. So what would you think? The effect is visually noticeable for her too! The skin of her eyelids noticeably brightened, the very deep wrinkles did not go away, but their radial, vector directions became clearly shorter. I really liked the anti-edematous effect.”

Cream for the eye area L’Oreal Paris “Moisturizing Expert”

The skin around the eyes often suffers from dryness, especially during the hot season. Moisturizing Expert cream with vitamin E gives it deep hydration and radiance, and also evens out the color.

REVIEWS:

Loreal 24 expert eye cream transformed the skin around the eyes from the first use. At the age of 25 and the small expression wrinkles characteristic of it, I was faced with dry skin under the eyes. After the first application of the cream, the skin was very moisturized and nourished, wrinkles were not noticeable.

Cream for the eye area L’Oreal Paris “Trio Active”

The Trio Active formula with vitamin E deeply moisturizes the skin and fights the main signs of fatigue - dull color, dryness, etc. The delicate melting texture is easily absorbed and can serve as an excellent base for makeup.

REVIEWS:

It seems like I’ve been using it not so long ago, and the dryness that was around the eyelids has disappeared, the crease looks less pronounced. The skin is well hydrated. I read a review here from a girl who was indignant that her cream was not absorbed. I definitely don't have that. Absorption is fast. So, I am very pleased with this cream.

How to apply cream correctly

However, even the best composition is not everything. The effectiveness of the cream also depends on how correctly it is used.

What do you need to know?

1. For the skin around the eyes, a pea-sized drop of cream is enough.
2. It is important that the skin is thoroughly cleansed of cosmetics and impurities using special products.
3. The skin in this area is very thin and delicate, so as not to injure it, the cream should be applied with the pads of the ring fingers, using soft patting movements.
4. Anti-aging creams are distributed from the outer corner of the eye to the inner corner - this is how deep wrinkles are better filled and smoothed out.

Wrinkles are the number one enemy of female beauty and youth; they deprive the features of freshness and attractiveness, making the face sad and tired. It is not surprising that women wage a tireless battle against these age markers. The most modern anti-wrinkle creams help you win back several years, or even decades, from old age; their unique components and revolutionary formulas help slow down the passage of time and restore lost freshness and radiance to the skin. We will help you understand the variety of cosmetics and choose the most effective cream to combat signs of age in any price category.

Which brand of anti-wrinkle cosmetic to choose?

Every self-respecting cosmetic company has products to combat signs of age. However, among the many brands, there are generally recognized leaders whose products are in constant demand due to their effectiveness and high quality. Many years of experience, scientific research in their own laboratories and a careful approach to the selection of components allows them to create the best creams to combat wrinkles.

Estee Lauder

An American company with more than half a century of history in the production of decorative cosmetics, luxury care products and perfumes. The company produces products not only under the brand of the same name: the “family” of companies includes such brands as Clinique, Darphin, Aveda, MAC, American Beauty.

L'oreal Paris

A French brand that, until the mid-nineties of the last century, specialized specifically in anti-aging products. The group of trademarks of the concern includes the pharmaceutical cosmetics brands Vichy and La Roche-Posay, as well as the companies Garnier, Maybelline NY, Lancome and others.

Clarins

Another brand from France with more than 30 years of history. The Clarens company relies primarily on natural ingredients: their products include plant extracts and valuable oils.

Skin Doctors

Australian brand Skin Doctors Cosmeceuticals has been producing professional skin care products for over 15 years. The effectiveness of the brand's products is due to the high concentration of active ingredients.

Rating of the best anti-wrinkle creams

With age, collagen production in the epidermis decreases, the skin becomes less elastic and does not retain moisture well. Today, the most effective components that slow down the aging process of the skin are:

1. Retinoids (derivatives of retinol - vitamin A). Retinoids stimulate skin cells to produce their own collagen, which means they help maintain its elasticity;
2. Collagen. Hydrolyzed collagen (namely, this type has the ability to penetrate deep into the layers of the epidermis) helps maintain skin tone and density;
3. Fruit acids. Glycolic, lactic, tartaric, malic and citric alpha hydroxy acids (or AHA acids) have a peeling effect on the skin, exfoliating dead epidermal cells and stimulating the skin to renew itself;
4. Peptides. Penetrating deep into the epidermis, peptides improve skin nutrition;
5. Muscle relaxants. Muscle relaxants are similar in their effect to Botox injections, but their action is not so aggressive: they do not paralyze the facial muscles, but only relax them. Myorelaxing components of anti-wrinkle creams include NP ceramides, argireline, centella asiatica and boswellia extracts.

When compiling the rating of the most effective anti-wrinkle creams, the following aspects were taken into account:

1. the presence of effective anti-age components in the product;
2. compliance with the functions declared by the manufacturer: nutrition, moisturizing, smoothing skin microrelief, reducing the depth of wrinkles, eliminating swelling, protection from exposure to sunlight;
3. balance of price and quality;
4. the presence or absence of allergic reactions to the product among buyers.

The rating includes creams aimed at reducing signs of aging and suitable for all skin types.

The best anti-wrinkle creams from drugstore brands

The brands presented in this category are sold only in pharmacies.

Vichy lift active Supreme

The cream is designed to restore elasticity and reduce the depth of wrinkles. It contains neohesperedin and rhamnose - components responsible for correcting age-related skin changes, adenosine and caffeine, which relieve puffiness, and shea butter, which provides deep nutrition.

According to customer reviews, the cream has a number of undeniable advantages.

After several weeks of use, consumers note that it:

1. reduces the depth of pronounced wrinkles;
2. brightens and evens out skin tone;
3. increases skin elasticity and turgor;
4. reduces facial swelling;
5. does not form a sticky film on the surface of the skin,
6. has a light and pleasant texture.

The disadvantages of this cream include:

1. relatively high cost;
2. packaging without dispenser.

The vast majority of reviews about the Liftactive Supreme cream from Vichy are positive, but it is worth noting that it is most effective against expression lines and shallow wrinkles.