Cool shade foundation

Modern discoveries in the field of cosmetology contribute to the fact that cosmetics are represented on the market quite widely. Any fashionista can easily choose an exclusive option that suits her needs. Foundations are no exception to this. How to choose the tone of foundation for the face, knowing its features? Manufacturers, competing with each other, fight for every customer, offering cosmetics that contain vitamins, protective ingredients, and much more.

How to choose a foundation: some general tips

Before replenishing your cosmetic bag with new products from the foundation series, read the recommendations. Perhaps they will not only save your nerves, but also prevent you from wasting money:

1. buy cosmetics from time-tested manufacturers who provide a quality guarantee for their product and also confirm it by having the appropriate certificates;
2. modern foundation, in addition to masking imperfections, often performs another function - whitens, moisturizes, protects from UV rays, so choose so as to kill two birds with one stone;

Cream for summer and cream for winter are different, use seasonal foundation so as not to harm the skin

How to choose a foundation for your face according to your skin type

Young ladies, not knowing how to choose the tone of foundation, and not yet understanding the intricacies of creating beauty on their unique face, may unknowingly use a friend’s foundation. However, a lady who knows her face type, who understands cosmetics no worse than cosmetologists, a modern lady will never allow herself to do this. You should know and take into account several features for skin types of different oiliness and sensitivity.

Dry skin needs hydration

Those with aristocratically pale and dry skin can choose cosmetics with a high degree of hydration. This also applies to foundations: it is better to choose a liquid product than a powder one, which will only emphasize the dryness of the skin.
Financially independent ladies can pamper themselves with foundation from a series of BB creams. They moisturize the skin due to the glycerin content, nourish due to plant extracts, visually (and not only) smooth out wrinkles, and protect against ultraviolet radiation. The water-gel base of the cream-base will prevent peeling.

Oily skin should be powdered

Oily shine does not look attractive even on a young face, so it is worth making corrections using a dense foundation. In addition, a thin layer of dry powder should be applied on top of the main tone. As an option, you can use mattifying emulsions or a concealing pencil, which will make the imperfections of oily skin less noticeable. When purchasing toning products, owners of problematic skin in this regard should take a closer look at creams with absorbents and additives that affect the process of sebum formation: with zinc, sulfur and various vitamin supplements.

Normal and combination skin

Ideal, normal skin is less common. More often it is combined, when in some places there is either increased fat content or, conversely, peeling. For the above skin types, the foundation should be creamy-powdery in texture, have a vitamin composition and mandatory protection from ultraviolet radiation.

Sensitive skin

To avoid complications on sensitive skin, its owners should use foundations with caution, choosing creams with natural ingredients, mineral based. It would be great if the product contains a set of protective substances.

Mature skin

Skin that has already shown signs of aging requires foundation creams with a strong lifting effect and anti-aging ingredients. These could be antioxidants, moisturizers, vitamin supplements. In addition to the external visual effect, the foundation must protect against harmful influences.

In addition to general information about skin types, it is advisable to learn how to choose the tone of a foundation for your face based on your appearance and complexion.

How to choose the right foundation tone

The right shade of concealer can work wonders, making your face look brighter and younger. Conversely, the wrong shade will make the face look like a mask and highlight all its flaws. To prevent this from happening to you, first of all determine your color type. It can be warm “spring” or “autumn”, cold “summer” or “winter”.

How to choose the tone of foundation if salmon, golden pink, yellowish shades suit you, and your face type is cold (summer, winter)? Or if the bluish-pink color scheme suits you more, and your color type is warm (spring, autumn)?

How to choose a foundation color for a warm-toned face

For the warm “Spring” color type, the selection of cosmetics, including foundations, involves choosing warm tones. These can be light beige tones, tan shades, bronzing powders and even creams with golden shimmer. Shades of peach, apricot, light coral and salmon in the range of cosmetics will be a good addition to the chosen foundation.

How to choose a foundation based on skin color for the “Autumn” color type? This type of skin will tolerate foundations in warm shades well: beige and bronze, for example. If you plan to use powder, then light-skinned people should choose almost colorless shades, and tanned representatives should choose light beige shades. To the “Spring” shades described above, the autumn type can add terracotta.

How to choose a cold-color foundation shade

Foundations for a “summer” girl should be chosen from natural, cool shades. In this case, the face will look fresh, rested, the foundation will not “give itself away”, and will not harm the owner of fair skin. If the skin is slightly tanned, then you can go to a natural beige color with a gray tint.

“Winter” skin requires cool, light shades of foundation. How to choose a foundation to match your skin color? Be careful, or better yet, not experiment with basic products with warm pigments. Foundations can be very light in tone, almost white. When you tan, an olive tint may appear in your palette.

How to choose the color of foundation when purchasing

Let's assume that you know perfectly well how to choose a foundation based on your skin color. However, it's easy to make mistakes when purchasing foundation. Incorrectly placed light near mirrors, or artificial lighting in general, can influence your choice. To minimize purchasing errors, follow these simple rules:

When choosing a daytime foundation, test it by positioning yourself closer to a window so that the lighting is natural

1. you need to test a foundation intended for evening outings under electric lighting;
2. test not on the wrist, where the skin is far from the same as on the face, but apply a small dab of foundation to the jawline.

How to choose the right foundation based on color from the many offers? Pre-select three tones, then choose from them the one that suits you best by placing three tonal strips of different shades next to each other.

The task of how to choose the right foundation for the face will not be too difficult if you know your color type, choose not only for the sake of the brand, but also for the sake of health, apply the rules and listen to advice.

“Lighter” and “darker” are not all that can be said about foundation shades. It needs to be selected according to your color type, taking into account whether it is warm or cold

it will take 4 minutes to read

Text: Editorial staff of Makeup.ru May 10, 2019

1. Who is suitable for foundation with cool undertones?
2. Cool shades of foundation
3. Which cool shade of foundation should you choose?
4. Foundations with cool undertones: review

Even a very light foundation with a reddish tint on pale porcelain skin can look unnatural. A seemingly small mistake in choosing a shade leads to serious dissonance in the image - the makeup becomes like a mask. Therefore, you need to pay attention to what undertone the cream has, comparing all its color nuances with the undertone of your skin.

Who is suitable for foundation with cool undertones?

First of all, we are talking about girls with a cold color type of appearance. The division of color types into warm and cold is the most general classification; It won't be difficult to figure out which of these two categories you fall into. There are several ways to find out.

First, you can take a closer look at your skin by holding a piece of white paper to your face. Against its background, it will immediately become clear what kind of skin you have - with warm or cool undertones.

Secondly, you can remember which jewelry suits you best: gold usually looks better on warm-toned skin, and silver is in harmony with a “cold” appearance.

Thirdly, there is a method for determining the color type by the shade of the veins on the hands. For those with a warm color type they are green; for girls whose appearance is predominantly “cold” they appear blue.

To be sure, you can do all three tests and get the most accurate result, but usually one is enough. We wrote more about how to determine your skin tone in this article.

If we talk about the division into color types according to the seasons, then cold shades of foundation should be chosen for “summer” (the appearance of people with this color type is distinguished by a cold, ashen undertone) and “winter” (a typical “winter” is a brunette with pale skin, “snow white” ).

Cool shades of foundation

Cool foundation colors differ depending on the individual characteristics of the skin for which they are produced. Cold toned foundations are as follows.

Porcelain

This is usually one of the lightest shades available in foundation collections. It is used by girls with pale, thin skin that looks transparent: veins are visible through it. In this case, porcelain foundation evens out and “thickens” the tone, helping the skin gain a fresh and healthy look.

Ivory

In this shade, beige is mixed with yellow pigments, which, however, does not make it warm. It is suitable for those who have fair skin, but cannot be called pale.

Light beige

A sandy shade, in which the addition of ash-gray is noticeable, is an option for girls of a cool color type with medium-toned skin.

Olive

This shade has a cool undertone, but it also contains warm pigments; it can be considered neutral and therefore the most universal. The probability of making a mistake with such a shade is very small.

Which cool shade of foundation should you choose?

Even if you have determined your color type and know for sure that you need a foundation with a cool undertone, choosing “that same” shade is still worth spending time and attention on. If you have several options to purchase, use a tester and apply a little cream with a disposable applicator (or you can take a brush with you) to the skin of the neck or cheek in the lower part.

It is wrong to try foundation on the wrist: the skin here is usually darker than on the face, which is why mistakes often happen when buying cosmetics. And don’t forget that when choosing a cream, it is important to consider not only the shade, but also the texture of the product. You will learn about the advantages and disadvantages of different textures here.

We showed you how to apply foundation on your face in 3 different ways in this video tutorial.

Foundation for blondes

When a girl with blond hair (meaning natural blond) has a cold color type, then the skin is most often also very light, sometimes even pale. In this case, the choice will be limited to the two lightest shades of foundation: porcelain and ivory.

Foundation for brunettes

Porcelain shade and ivory color are also suitable for brunettes with the “winter” color type. However, there are girls with dark hair and medium-toned skin, which is distinguished by a cool grayish undertone. Then it is better to use an olive shade of cream or sandy beige without red.

Foundations with cool undertones: review

Fit Me in shade No. 95 “Light Porcelain”, Maybelline New York

You probably won't find anything lighter and cooler in the Fit Me range of shades. If immediately after application it turns out that it is not 100% compatible with your natural skin tone, you don’t have to worry: the formula of the product can adapt to the skin. After a couple of minutes, the coating will literally merge with it. The composition contains powder microparticles that mattify the skin, fill enlarged pores and smooth out other skin imperfections; this makes Fit Me a godsend no matter the shade.

Skin Feels Good in shade No. 010С Cool Porcelaine, Lancôme

Another product that can adapt to skin tone. Among the five main shades in the Skin Feels Good range is cold No. 010C Cool Porcelaine, which is suitable for girls of “summer” and “winter” types with very fair skin. The coating will be almost invisible. The thing is that Skin Feels Good has a powerful moisturizing function: it contains hyaluronic acid and glycerin. Moringa extract, which is also contained in the product, nourishes the skin and protects it from free radicals.

Maestro Fusion Make-Up in shade No. 4, Giorgio Armani

Among the shades available in the Maestro Fusion Make-Up line, there are also those that would suit girls with medium skin tones and a cool color type. This, for example, is No. 4 from the Maestro Fusion Make-Up collection. The product is a thin, weightless veil that gently corrects skin tone. There will be no noticeable lightening or darkening - only complete fusion with the natural skin tone.

Petal Skin Fluid in shade No. 564, Shu Uemura

The coverage this foundation provides has been compared to a thin and delicate cherry blossom petal. Shade No. 564 gives the skin a fresh look - this result is due to the optimal combination of cool pigment with yellow. This option is suitable for girls with fair skin, which, however, is not pale. Mineral pigments are long-lasting, effectively mask imperfections and leave a pleasant semi-matte finish.

By what principle do you choose a foundation? Write about your experience in the comments.

Try cool-toned foundations

Very often, girls face problems when choosing a foundation, since it must not only flawlessly mask any imperfections, but also even out the tone of the face, as well as suit the skin type. The beauty of all makeup as a whole will directly depend on how correctly the foundation is chosen.

Popular range

When making foundations, manufacturers often produce many different shades for each line of cosmetic product. Their number can sometimes reach fifteen to twenty or more.

The most popular shades, which are usually presented in all the most famous brands, are peach, sand beige, ivory, golden beige (“light tan”), juicy sunny, porcelain, porcelain color (without yellow), green with a yellow undertone, as well as without yellowness, sand, caramel and many others.

Note: Even if the foundation comes in a transparent container, there is no way to determine how it will look on your skin. You won’t be able to choose a shade of cream from a palette in a magazine. The selection of foundation can only be done by applying different shades of the product to your skin. This can be done in specialized cosmetic stores, in the windows of which there are samples of each cosmetic product on sale.

Remember: If you choose the wrong cream tone, you risk ruining your entire makeup. In this case, the skin of the face will look unnatural, and it may also be very different in color from the neck and other open areas of the body.

How to choose one that is not visible on the face?

It’s very easy to choose the ideal product – just carry out a simple test. You need to apply a little foundation to the cheekbones, wrist or chin. If possible, it is better to apply the product directly to the face. Be sure to wait five minutes after application.

If you guessed right with the tone, the cream will be invisible on the skin - as if it were completely transparent. The skin with the product applied should look fresher, and the complexion should be even and beautiful.

How to choose according to skin tone?

When choosing a foundation, you must first determine what skin tone you have. To do this, just look carefully at your wrist in natural light. Pay attention to the wreaths on the hands. If their shade is slightly bluish, your tone is cold, but if the wreaths have greenish, yellowish or olive shades, your tone is warm.

Girls with cool skin tones should choose foundations with pinkish tones, while those with warm skin tones should choose shades of beige.

If you cannot clearly decide what tone you have (warm or cool), you can opt for products with neutral colors that are universal for all types.

Very often, when choosing a shade of foundation, ladies focus on skin color. There are two main types:

1. Reddish pink skin (found in people with good active blood circulation) - for such girls a cream in pink shades is suitable.
2. Tan skin (found in people with a high melanin content) - golden and brown shades of foundation are ideal for owners of this type.

How to make the tone lighter?

Many makeup artists, who are guided by the basic rules of cosmetology, advise when choosing a foundation to choose a product that is one tone lighter than your skin tone. Thanks to this, the tone will look more natural and give the skin freshness and beauty.

Manufacturers

Many cosmetic companies are engaged in the production of foundations, among which there are brands that are very popular and in demand among customers. This Avon, Faberlic, Maybelline, L’Oreal, Max Factor and many others.

When choosing a manufacturer, pay attention to several main important points:

1. product characteristics;
2. availability of the desired shade of the product in the manufacturer’s palette;
3. cream consistency;
4. availability of the required volume of product and a dispenser convenient for you;
5. price range;
6. additional properties (sun protection, nutrition, tightening and many others).

Reviews

On the Internet, many fashionistas share their reviews of all kinds of foundations from different manufacturers. They like some brands more, others less. This is not surprising, because the choice of cosmetics is a purely individual matter. What suits one person perfectly, others absolutely dislike.

You can only choose a product that is 100% right for you through practical means. However, be sure to also pay attention to the reviews of girls on various forums - this way you can at least identify your favorites and weed out completely low-quality products.

On one issue, however, the opinions of all the girls agree. If you choose the right foundation and apply it correctly, it will not only hide all the imperfections of your facial skin, but will also protect it from ultraviolet rays and other external negative influences. The foundation will nourish the skin, keeping it youthful, healthy and beautiful.

How to choose your ideal shade of foundation, watch the following video.