Rating of cosmetic companies by quality

Cosmetics is the study of means and methods of improving a person’s appearance. Cosmetics are means and methods of caring for the body and oral cavity, used to improve a person’s appearance. This term was first used in 1867, during the International Exhibition in Paris, where the perfumery and soap industries exhibited their products separately from pharmaceuticals.

Each country has developed its own list of cosmetics, enshrined in the legislative framework. In Russia, this list includes essential oils. Modern cosmetics include formulations based on natural ingredients: Organic, Bio. In France, such products are called BIO, in Germany - NaTrue and BDIH, in the UK - Soil Association, in Russia - BioRus.

Brands are market leaders

The global market for cosmetics and personal care products is constantly growing. The leaders among manufacturers are transnational companies, which account for the majority of all products produced. The largest market for cosmetics is the American market, followed by Europe.

Recently, new and developing markets for cosmetics have become increasingly active. For example, the world's largest manufacturer L'Oreal already sells more than 40% of its products in the countries of the Old and New Worlds.

In 2018, the demand for natural products is actively growing. According to preliminary data, in 2019 it will account for more than $13.0 billion.

The main leading brands will include Estée Lauder, Nyx Cosmetics. According to Euromonitor International forecasts, the largest brands in 2019 will be skin care cosmetics. Asian markets, as before, will be the main driver of growth in the leather segment; by 2019, 80% of revenues in this area will come from the Asia-Pacific region and Southeast Asia.

China and Brazil are the most promising markets, with absolute growth expected to exceed $10 billion by 2019. Good results are expected in Indonesia and India, as well as the USA, Argentina, Iran, Mexico, Thailand and Turkey. According to the data, Russia accounts for 3% of the global turnover of goods from the segment under consideration.

The leaders of the Russian “branch” of the global industry continue to be famous brands represented by foreign manufacturers. The top three – Procter & Gamble, L’Oreal, Unilever Group – account for about 30% of the market. Avon remains the leader in the direct sales segment.

New brands in the segment

New brands in the segment are:

Birkenstock

The German shoe brand Birkenstock, which is over 240 years old, has developed a line of eco-cosmetics called Birkenstock Natural Care. The key component of the products is oak cork, from which the sole of the sandals is made. Cosmetic new products from Birkenstock Natural Care, in addition to suberin, known for its lifting effect, contain exotic eco-ingredients in their composition:

1. nourishing argan oil;
2. arctic moss;
3. baobab;
4. botanical hyaluronic acid;
5. elderberry extract, which helps fight free radicals.

The product collection is wide - up to 28 products that are designed to solve specific skin problems: skin, body and hair cleansing, moisturizing, anti-aging products, foot care or a men's care line.

Urban Decay

This is a famous makeup brand and the creator of Naked, as well as the Eyeshadow Primer Potion – Urban Decay. The brand produces two series: the first prepares the skin for applying makeup, and the second is intended for removing mascara and foundation.

Kanye West

Yeezy brand creator Kanye West is also launching a cosmetics line. The rapper is going to release decorative cosmetics, skin care products and fragrances under the new brand Donda. The brand is named after West's mother Donda, who died in 2007, and with whom he was close

The most popular cosmetics on the market in 2019

According to Google user searches, the most popular brand is Ulta Beauty, with BH Cosmetics and LipSense coming in second and third, respectively.

Ulta Beauty is the largest online and offline cosmetics store that has its own beauty brand. The company produces high-quality cosmetics.

Second place went to the BH Cosmetics brand, which mainly specializes in dry products: powders, shadows, correctors, bronzers, highlighters, blushes.

Third place - LipSense. This brand specializes in all kinds of lip products. The 2019 rating of the naturalness of cosmetics produced by the most famous companies was carried out by the Scientific Cosmetology Society of the Russian Federation. The study is based on at least three types of products from each brand. The tests took into account the following criteria:

1. chemicalization criterion Kx – its average value;
2. generation number - reflects the presence or absence and chemical nature of preservatives (second generation - chemically synthesized biocidal preservatives; third generation - the presence of natural preservative systems; fourth generation - absence of preservatives).

The first positions were occupied by the least promoted brands, Kx/generation number:

1. LN-Cosmetics, 0.00/4
2. Taiga source CJSC, 0.00/4
3. NL SIBPLANT LLC Recipes of Decina A.N., 0.00/4
4. Living Cosmetics of Siberia LLC, 0.00/4
5. Delphi, 0.00/4

The most popular brands of cosmetic products and place in the naturalness rating, Kx/generation number

Cosmetics rating 2019: top 5

According to surveys, the 2019 cosmetics rating includes the following 5 brands:

Natura Siberica

Its formulas are based on herbs from Siberian nature reserves. True, it is important to understand that certificates are issued not for the entire range of the brand, but for specific products. For example, it is worth paying attention to the decorative cosmetics of this brand; it is these products that have received Ecocert. And the real success of Natura Siberica is the Oblepikha Siberica Professional hair care line, based on the medicinal properties of Altai sea buckthorn.

SK Cosmetics

One of the less popular but interesting Russian brands specializing in natural ingredients is SK Cosmetics. In addition to face and body creams, the brand’s assortment includes a natural deodorant that can be stored for no more than 6 months in the refrigerator. The product contains beeswax, baking soda, starch, talc and extracts of chamomile, sage and green tea.

Botanika Life

A new Russian brand that appeared in 2001. The success story began with the production of natural essential oils. Currently, the brand is known for its full line of natural and organic shampoos, shower gels, handmade organic soaps created according to ancient recipes from the Ural Range, cane fragrances with natural essential oils and a large selection of household products.

Teana Laboratories

Combines three brands at once:

1. Teana, specializing in natural face and body care products.
2. Teana Angels, which produces organic cosmetics for babies.
3. “Natural element”, famous for its masks based on herbs and Arkhyz spring water.

Organic Shop

Own brand of the chain of stores of the same name, specializing in the sale of products from various organic brands. The product formulas are simple but effective. Organic Shop purchases most of its ingredients abroad. One of the brand's real hits is its line of body scrubs.

Tasha Beauty

The Russian brand, which uses foreign ingredients, actively cooperates with laboratories in Canada, Great Britain, France, Germany, Switzerland, Japan and Spain. The formulas are based on active natural ingredients. The face mask includes a herbal mixture for steaming, it contains green tea, lavender, calendula, nettle, and juniper berry extract.

Nikola-Lenivets

Organic cosmetics based on thyme, mint, oak bark, beeswax - everything is collected by hand in local fields and forests. The assortment is small but high quality:

1. shampoos and hair conditioners;
2. natural soap;
3. shower mousse;
4. lip balm.

Pure Love

Living cosmetics are produced in a professional laboratory using only organic certified ingredients from Russian, European and Japanese manufacturers. The shelf life of each product is no more than 6 months.

The well-known Google system conducted a survey among women and men, according to which they identified the 5 best cosmetics brands of 2019:

Ulta Beauty

Large American chain of cosmetics stores. Ulta Beauty has exclusive rights to sell the makeup line.

BH Cosmetics

The American brand BH Cosmetics is known around the world for its quality products. The best cosmetologists and luxury makeup artists work on the brand’s formulas.

LipSense

This line of lip makeup from SeneGence has gained a leading position among women. The product does not smudge or flow.

Charlotte Tilbury

Personal brand of makeup artist Charlotte Tilbury. Women appreciated high-quality lipsticks and body care products.

Milk Makeup

A young brand from New York has recently burst onto the world market. According to experts, product sales will increase significantly next year.

In everything related to beauty, every woman strives for perfection, therefore the best facial care cosmetics in the world will almost always top the rating of personal preferences. It makes sense that to look perfect you only need the best cosmetics you can find. These are exactly what we will talk about in our rating, which has collected only the TOP and most modern facial skin care products that exist in the world.

Rating of professional cosmetics for face care

Not all women distinguish between professional cosmetics and mass-market care products that are sold on supermarket shelves. Any products from regular stores and supermarkets do not belong to the category of professional or selective cosmetics. This is an exclusively mass budget product segment that is incomparable in quality and efficiency.

It is important to understand that the generated rating of professional facial care cosmetics does not include products of mass brands that are presented in supermarkets. The categories present exclusively the products of the world's TOP luxury cosmetics brands, from which the best products have been selected. In most cases, they can be found in studios and beauty salons, as well as in branded stores. With these brands of cosmetics, facial care will be of the highest quality and effective. Of course, all products are not only leaders in reviews and recommendations of professional cosmetologists, but have also undergone many laboratory studies confirming their quality.

You can find these best skin care products at your local store. And they are not inferior to professional ones!

For lovers of expensive cosmetic products, we advise you to learn everything about professional facial skin care.

After 30 years, the skin requires special care. And some cosmetic secrets will return your skin to its radiant appearance. You can find out about them at the link:

The best skin cleansers

On the recommendation of the best cosmetologists, cosmetic brands for facial care should be chosen as carefully as possible. This is especially true for skin cleansers, which must be used constantly.

Aveeno Ultra-Calming Foaming Cleanser

This is a well-known gel that is ideal for dry skin. Contains Decyl Glucos >L'Oreal Paris Youth Code

One of the best products from the legendary brand, which is suitable for normal skin. Youth Code is ideal for cleaning pores from residual cosmetics, sebum and other particles. The main feature of the product is salicylic acid, which has antiseptic properties.

Clinique Liquid Facial Soap Oily Skin Formula

One of the best choices in the world for women with oily skin. A special feature is the combination of aloe vera with sodium laureth sulfate, which will not only gently cleanse the skin and eliminate excess fat, but also provide the skin with a reliable protective layer for painless hygiene procedures.

The most effective tonics

To ensure that your skin is always healthy and good, the best brands of cosmetics for facial care are a prerequisite. Choosing the right tonic is extremely important, so you should pay attention to the best products in this category.

Ultimate radiance, Swissline

The product prepared on the basis of grape water will not only moisturize the skin, but will also nourish it with healthy oils and vitamins. This is a universal tonic that will help avoid the feeling of tightness at any time of the year, and can also be combined with any cream.

The Moisturizing Lotion, La Mer

This lotion contains no oils, so it will provide a distinct matte structure to the skin of the face. The action of the product is more similar to milk. The lotion is universal and suitable for all skin types.

Serums and emulsions

It is impossible to imagine a single rating of facial care cosmetics without high-quality serums and emulsions that will moisturize, tone and restore the skin of the face.

Filorga Meso+

This French serum has a rejuvenating effect that will perfectly moisturize and restore facial skin. The product is recommended for use after 30 years and makes the skin smooth and silky.

Estee Lauder Advanced night repair

One of the best products in the world for aging skin. The serum is used before bed and promotes active smoothing of wrinkles and cell regeneration. Eliminates imperfections of oily and dry skin, also ideal for combination skin types.

Peels and scrubs

Any current rating of the best facial care cosmetics in the world and the top manufacturer will always include the category of scrubs. Peeling is the most effective procedure for the care and rejuvenation of facial skin.

Garnier Skin Renew Clinical Dark Spot Overnight Peel

After using this product, the skin will radiate health and beauty, and the glycolic acid included in the composition will allow you to achieve perfect cleansing. At the same time, the cream is quite soft and suitable even for sensitive skin.

The best face creams

Careful selection of cream in the ranking of the best facial care cosmetics will have the best effect on the condition of the skin. The condition of the skin will largely depend on this product, so cosmetologists advise choosing only the best products.

Chanel Sublimage La Crème

This anti-aging cream is rightfully considered the best in its category. It has a powerful regenerative and healing effect on facial skin. The presence of Madagascar vanilla flowers and fruits and other rare components is the secret of ideal beauty that is used by the most famous women in the world.

DOLCE&GABBANA Aurealux Cream Radiance Moisturizer

The brand is not only considered a leader in the field of top fashion, but also produces extremely effective luxury cosmetics. This cream has long gained worldwide fame and reputation, thanks to its quick and pronounced effect on the skin.

Rating of Russian cosmetics for face care

Although Russian facial care cosmetics are not always known throughout the world, they are still able to provide high-quality professional products. Moreover, Russian manufacturers are distinguished not only by high quality products, which are often not inferior to Western brands, but also by more reasonable prices.

Among Russian cosmetics for facial care, it is worth paying attention to the following brands:

1. Alpika;
2. Bark;
3. Teana;
4. Faberlic (Russia/France).

The products of these brands are leaders in the Russian market and neighboring countries in terms of quality, effectiveness and other criteria.

The highest quality budget brands

If you choose a caring cream, tonic or any other product in the rating of Russian cosmetics for facial care, then budget but high-quality brands can be a good alternative. Among these it is worth highlighting:

1. Clean line;
2. Mi&Ko;
3. Pudra;
4. Recipes of Grandmother Agafya.

Most Russian cosmetologists openly admit that “you can take care of your face with Russian cosmetics; in terms of quality in the rating, they are not inferior to Western brands.”

Russian natural cosmetics

Among the majority of Russian brands of facial care cosmetics, the products of the following brands are considered to be high-quality natural products:

1. Natura Siberica;
2. Organic Shop;
3. Botanika Life;
4. Makosh.

Other brands can also produce good natural facial care products, but they are often inferior to specialized products.

Today we have presented you with a choice of both budget, affordable and professional cosmetics. What to buy is up to you to choose, based on your personal preferences and financial status.

An attractive and well-groomed appearance is the dream of every woman. However, purchasing a cosmetic product that is ideal in all respects for your skin is not at all easy.

Perhaps the rating of the world's best brands, the features of natural and artificial components of cosmetics, the price-quality ratio and many other nuances will help you make the right decision.

Review of the best Russian and foreign cosmetics manufacturers

The production of cosmetics today has reached a high level. It's easy to get confused among the variety of countless cosmetics manufacturing companies. Therefore, it is worth understanding which brands occupy the first positions in the global market.

It's easy to get confused among the variety of countless cosmetics manufacturing companies.

So, what cosmetics are the best? rating by country of origin:

1. French manufacturers are leading (L’Oreal, Maybelline, Yves Rocher, Garnier, Lancome, and many others). Cosmetics have different price categories, thanks to which they become accessible to every buyer depending on their income. All products are high quality and give good results.
2. Israeli products. Anti-aging products with minerals and salts are very famous. The most famous are “Ahava”, “Dead Sea Premier”, “Sea of ​​SPA”.
3. Japan occupies a significant place in the production of decorative cosmetics.
4. Korean hair, body and face care products are also keeping up with Japan. Everyone knows the products of the brands “Missha” and “TonyMoly”.

French manufacturers are leading. Cosmetics have different price categories. All products are high quality and give good results.

A survey among Russian consumers about which cosmetics are considered the best allowed us to compile the following rating.

So, The choice of Russian women fell on the following brands:

1. German "Nivea";
2. Swiss made "Oriflame";
3. Belarusian cosmetics;
4. Maybelline;
5. "L'Oreal";
6. Faberlic.

True, many people prefer domestic cosmetics.

Among the Russian representatives, Read Line has proven itself well.

Compiled especially for such consumers. top five Russian manufacturers:

1. The Natura Siberika company has proven itself to be of good quality.
2. Next comes “Clean Line”.
3. "Black Pearl".
4. "Red line".
5. "One hundred beauty recipes."

Despite the popularity of one or another cosmetic product, it is necessary to choose it strictly following the individual characteristics of the body.

Only then will it give a good result.

Direct selling cosmetics are different in that they can only be purchased from company representatives. In addition, they have a large assortment.

The well-known brands “Avon” and “Oriflame” top the ranking position, followed by “Amway”, “Mary Kay” and the Russian-French brand “Faberlic”.

These can be hair care products, body care products, perfumes, for both women and men, and children. The well-known brands “Avon” and “Oriflame” top the ranking position, followed by “Amway”, “Mary Kay” and the Russian-French brand “Faberlic”.

However, all product ratings listed above are approximate. On various sites on the Internet you can find some differences - due to the fact that consumer opinions still differ slightly.

Advantages and disadvantages of natural and artificial cosmetics

Recently, the use of natural cosmetic products has become very popular. Preparing such products does not take much time., does not require large financial expenditures.

Recently, the use of natural cosmetic products has become very popular.

But even the natural ingredients included in homemade masks, balms and creams have drawbacks.

In order to find out which natural home cosmetics are the best, there is no need to make a rating. A person usually knows all the components that make up a miracle remedy.

Advantages of natural products:

1. low cost if you use a homemade product;
2. suitable for any type of facial epidermis and retains the result longer;
3. is not addictive;
4. no emulsifiers, dyes, preservatives.

Natural cosmetics are suitable for any type of facial epidermis and retain the results longer

Disadvantages of natural cosmetics:

1. high purchase price if the production technology involves the extraction of natural components;
2. packaging and design are inconspicuous, as the emphasis is on the composition of the product;
3. short shelf life of homemade natural cosmetics.

Carefully! Inept use of natural cosmetics, especially those made with your own hands, can cause allergies, skin rashes and inflammation.

Inept use of natural cosmetics, especially those made with your own hands, can cause allergies, skin rashes and inflammation.

At the same time, a considerable number of women regularly use artificial cosmetics.

The main advantages of such artificial cosmetics:

1. The result appears quite quickly.
2. It has a long shelf life and a wide range.
3. Easy to apply to skin.
4. Efficiency does not decrease over time.
5. Has an attractive appearance.

Each type of cosmetics has its pros and cons.

Significant disadvantages that you should pay attention to when choosing the right product:

1. Expired cosmetics are extremely dangerous to health.
2. Low-quality cosmetics can cause irritation and allergies.
3. High price.

Which cosmetics are the best (the rating in this situation does not matter) - artificial or natural, everyone decides for himself.

There is no universal cosmetics that is suitable for every woman. At the same time, you can choose the ideal balms, shampoo, cream just for yourself.

Choosing cosmetics depending on the purpose

The selection of cosmetics is usually complicated by its direct purpose. Some girls are reviewing reviews of the most popular skin moisturizers, others want to hide the imperfections of problematic epidermis, and still others are trying to get rid of wrinkles and age-related changes.

You can listen to the advice of relatives, friends and acquaintances, but the ratings on the Internet certainly won’t lie about which cosmetics are the best.

The selection of cosmetics is usually complicated by its direct purpose.

Moisturizing cosmetics will eliminate itching, flaking, and red spots on the skin. When choosing a cream, you usually pay attention to its texture so that it is easy to apply, quickly absorbed and does not leave an oily sheen, but at the same time moisturizes the skin.

Creams in demand:

1. Aquasourse Non Stop Biotherm (France);
2. Aisida (Russia);
3. Johnson's Baby (Italy);
4. Clean line (Russia).

Moisturizing cosmetics will eliminate itching, flaking, and red spots on the skin. When choosing a cream, people usually pay attention to its texture.

Anti-aging products should include hyaluronic acid and other important components that make the skin elastic, tightened, reduce wrinkles and slow down the aging process.

The most effective anti-aging agents are:

1. Nuxellence Jeunesse (France);
2. Nuxe (France);
3. Hydra Beauty (France);
4. Chanel (France);
5. Aqualabel (France);
6. Shiceido (Japan).

Any body, face, or hair care product has side effects. Therefore, you need to carefully study the composition before use.

Any body, face, or hair care product has side effects. Therefore, you need to carefully study the composition before use.

Moreover, the anti-aging cream is selected for a certain age category.

The cosmetics market for problem skin is quite rich.

This rating will tell you which product is the best:

1. Mousse “La Roche Posay Effaclar H”.
2. Cream "Vichy Normaderm".
3. Mask "Uriage".
4. Bioderma micellar water.
5. Foam "Libriderm".
6. Serum "Mary Kay".
7. Gel "Aisida".

The cosmetics market for problem skin is quite rich. All components included in the preparations are aimed at reducing rashes, blackheads and narrowing pores.

All components included in the preparations are aimed at reducing rashes, blackheads and narrowing pores. A sales consultant will always help you buy good cosmetics.

Components of the cost of cosmetics

In pursuit of beauty, women can easily pay huge sums of money for a jar of purchased balm or tube of cream. However, lovely ladies want to know whether the cost of cosmetics is justified and what components are used to set the price.

The best cosmetics with high ratings among consumers do not have to be expensive. What, in this case, is its average cost worries many.

The best cosmetics with high ratings among consumers do not have to be expensive. Especially when the girls keep it in large quantities.

Eventually, The constituent aspects of the price are:

1. Investment in product technology. This category includes the premises for releasing the product, the salary of the developer, and equipment. Also testing the product. The costs are at least 4-8%.
2. Useful components of cosmetics. Packaging costs.
3. Transportation.
4. Payment of utility services.
5. Salary of working personnel.
6. Costs for brand promotion and advertising.

Moreover, this is a rather incomplete list of all the costs of producing quality products. The price of the product is raised at the point of sale (shop, supermarket, pharmacy).

The price of the product is raised at the point of sale (store, supermarket, pharmacy).

On average, if you pay 600 rubles for the purchase of a cream, this means that its original price for a foreign manufacturer was 160 rubles, and for a Russian one 330 rubles.

This phenomenon occurs due to the fact that foreign companies focus on selling the product, and not on its composition.

Are expensive cosmetics really the best quality?

There has long been an opinion that supposedly expensive cosmetics have a better positive effect on hair, skin, and nails in comparison with cheap products. Undoubtedly, expensive packaging attracts the attention of women, and they are happy to buy these cosmetics.

Expensive packaging attracts the attention of women, and they are happy to buy these cosmetics.

Advantages of expensive products:

1. Higher quality components in the substance (oils, vitamins).
2. Parabens and mineral oils are not used to avoid allergies.
3. The cost increases due to packaging material and brand promotion.

Disadvantages of expensive cosmetics:

1. The information that it is an expensive cream that penetrates into the deep layers of the epidermis is false.
2. An expensive cream does not slow down the aging process of the skin, it simply takes care of it. Loss of moisture and loss of elasticity by the epidermis is an inevitable phenomenon.
3. In most cases, the products are based on oils and purified water; otherwise, the consumer overpays for advertising.

Research has shown that cheap cosmetics can be quite high quality.

Research has shown that cheap cosmetics can be quite high quality. The product has a low cost due to natural ingredients and low costs for packaging, transportation, and formula development.

Rules for choosing cosmetics

A large assortment of various cosmetics is sold in pharmacies, supermarkets, and online stores. However, its quality may vary.

Answering the question about which cosmetics are the best, we can say with confidence – those purchased at the pharmacy.

If you still need to purchase a cosmetic product without outside help, then it is advised to adhere to certain rules.

Firstly, answering the question about which cosmetics are the best, we can confidently say that they were purchased at a pharmacy, and it is unlikely that this will be mentioned in the ratings.

Online stores and other dubious retail chains are simply overflowing with fakes.

You must read the label carefully. It is better to give preference to a product with a short shelf life

Secondly, You must read the label carefully. It is better to give preference to a product with a short shelf life (it contains no preservatives). It should contain oils and vitamins.

Third, It is not recommended to buy products with a strong, poisonous odor or alcohol content. In addition, the best time for such purchases is during the day, as in the time of day. Under artificial lighting, important details may be missed.

High-quality cosmetics require the presence of samples.

High-quality cosmetics require the presence of samples.

Every day, hundreds of online publications and printed material compile ratings of the highest quality and safest cosmetic products in the world. However, such ratings can be paid for; as a result, the information will not be true, but paid for.

That's why when choosing cosmetics it is better to rely on your own strength and the practice of using this or that means.

From this video you will learn how to properly store professional cosmetics.

This video will tell you a lot of useful information regarding professional cosmetics, as well as their brands.

In this video you will see which cosmetics are best to choose for starting work with professional cosmetics.