Starting State

"Start-up" is a term commonly used in entrepreneurship and marketing to refer to starting a project or starting a new business. Like many other business-related terms, "startup" has its own meaning and definition. In this article we will take a closer look at what the starting state is and what tasks need to be completed to achieve a successful start.

The pre-launch state (PS) is the first action taken to achieve success in a business or project. The main task of the PS is to determine the main goals and directions of the project. To do this, it is necessary to analyze the market and competitors, identify the needs of potential customers, determine the target audience, etc. Also, in the PS it is necessary to determine the needs, budget, team and timing of the project. All these factors play an important role in achieving a successful project start.

Basic steps to achieve pre-launch state:

Market analysis - determining the needs of the target audience, identifying current trends and market needs, determining the competitive environment and market segments. Defining a business model is the selection of basic business principles and main sources of income. Creating an MVP is the first prototype of a product created based on market analysis. This will allow you to test the main hypotheses and receive feedback from potential users. Recruiting a team - searching and selecting personnel, developing a hiring strategy, hiring the right people. Financial plan - developing a plan for how to achieve the financial success of the project, identifying sources of financing and risks. Preparation of presentation materials -